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Fashion · Retail · Data

ParnaviGabhane

Fashion Merchandising Professional

Merchant mindset. Data-driven execution.

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Boutique floor with a curated rail of neutral garments

Experience across

  • Soleite
  • H&M
  • KADE Communications
  • Croma

About

I’m a fashion merchandising professional working where product, data and brand meet.

I shape assortments, manage inventory flow and drive buying decisions, anchored in numbers and guided by brand voice.

I understand how a business makes money and how a brand speaks, and I make the two work together.

Numbers give me clarity. Visuals give me direction. Together, they build business.

Stores in buying & allocation network
400+
Stores in buying & allocation network
YoY category sales growth
27%
YoY category sales growth
Foot-traffic lift from a themed pop-up
40%
Foot-traffic lift from a themed pop-up
Engagement growth on influencer campaigns
25%
Engagement growth on influencer campaigns

Strategic expertise

Expertise that drives commercial results.

All projects
ProductDataBrand

Experience

Retail buying, brand marketing and the sales floor.

  1. 01July 2026 – Present

    H&M

    Sales Advisor

    Guide customers on the sales floor and drive store sales. Support displays, garment presentation and replenishment to H&M's visual standards.

  2. 02Nov 2025 – Present

    StreetCare

    Marketing Analyst

    Run email campaigns that grow awareness and community outreach. Track performance to spot trends and optimization opportunities.

  3. 03April 2024 – July 2024

    Soleite

    Marketing and Operations Assistant

    Built the brand's marketing from the ground up. Created a themed pop-up that lifted foot traffic 40% and cut marketing costs 15%.

  4. 04May 2023 – April 2024

    Tata Croma

    Associate Buyer

    Owned buying, planning and allocation for a $19.3M multi-brand portfolio across 400+ stores. Ran the full cycle from vendor negotiation to inventory, driving 27% YoY category growth.

  5. 05April 2022 – July 2022

    KADE Communications

    Fashion Marketing Intern

    Shaped digital and brand strategy for fashion and beauty startups. Influencer campaigns lifted engagement 25% and Instagram followers 15%.

Education

Business, marketing & fashion.

A foundation in business and marketing, specialized in the fashion industry and consumer insight.

  1. Master of Professional Studies

    2024 – 2025

    LIM College

    Fashion Merchandising, Digital Marketing, Luxury Brand Marketing, Data Visualization, Ecommerce

  2. Master of Business Administration

    2021 – 2023

    MET Institute of Management

    Strategic Business Management, Consumer Behavior, Brand Management, Marketing Strategy

  3. Bachelor of Management Studies

    2018 – 2021

    Mumbai University

    Financial Management, Business Economics, Logistics & Supply Chain Management

Recommendations

“Parnavi combines business acumen with a strong creative vision... she consistently stood out for her creativity, strategic thinking, and professionalism. She was an indispensable part of two standout group projects: one for Ralph Lauren, where she helped shape a compelling digital campaign, and another for Arc'teryx, where she developed sharp insights and creative strategies.”

Kenneth Kambara, Ph.D.

Marketing, Analytics & AI Consultant · Former Professor

“Parnavi has an excellent understanding of the marketing domain and is very mature in her strategy, a hands-on professional. She would be a role model employee... and will be an asset in any firm she works for.”

Satvinder Madhok

CIO & CISO · Former Professor